The Rise In Popularity Of The Craft Beer Industry

For those who love beer, taking home a stainless steel growler for your favorite brewery may be the perfect souvenir. And in America, the majority of people love beer. In fact, nearly half of all Americans that are a legal drinking age or older named beer as their beverage of choice and prefer it over wine or hard liquor. In 2015 alone, more than twenty seven gallons of beer and hard cider combined were consumed throughout the United States and nearly fifteen percent of all Americans claim to enjoy a beer at least once a week, if not even more frequently.

With as much as eighty five percent of all beer in the United States domestically produced, craft breweries selling things such as a stainless steel growler or growler keg have exploded in popularity. Small craft breweries now represent around twelve percent of the beer market and the craft beer market alone is worth more than twenty billion dollars in the United States. The United States now has more than four thousand operating breweries as well, marking a fifteen percent growth in breweries in the year of 2015 alone. The number of breweries operating in the United States today is now higher than it has been ever before in our country’s history.

People enjoy craft breweries for a number of reasons. One reason for the popularity of craft breweries is that it allows people to try a variety of seasonal as well as specialty beers that they would not have access to anywhere else – as well as the option of taking home their favorite in an insulated stainless steel growler keg. Many potential customers are drawn to craft breweries purely for the seasonal beers that are usually offered, as evidenced by the fact that more than eighty percent of craft beer drinkers choose their beer based on seasonal preference and the time of the year that it is. Craft breweries tend to be more eclectic spaces as well, creating an ambiance for their customers as well as providing quality beer that many of them will go on to take home in a stainless steel growler.

And it’s good news for beer drinkers around the country (and even the world), as drinking beer moderately has been linked to a number of health benefits. For instance, beer drinkers have been found to be more likely to exercise than their abstaining counterparts and moderate drinking has been shown to lead to double the amount of physical activity.

Even if there weren’t health benefits from drinking beer in moderation, many people have a genuine love for beer and love to try out new beer flavors and varieties. Craft breweries fill this need, providing beer that is selectively available for, often, only a few months out of the year. Craft breweries often provide ambiance as well to their customers, enhancing an already pleasant beer drinking experience.

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